Freelancing: Clients, Rates, Money and Tools
Billed publishes these freelancing articles. They're grouped by what you're trying to do, with a line on what each one covers.
The tax articles follow US IRS rules. If you work elsewhere, ask your accountant which rules apply.
Starting out
Deciding to freelance and getting set up.
- Starting freelancing
A getting-started checklist: your offer and rate, US registration, EIN and tax rules from the SBA and IRS, banking, paperwork, invoicing and records, with a sample launch plan.
- Moving from employee to freelancer
Listing what your employer handles now, US taxes when you work for yourself, choosing how to make the move, what you need to earn, your first clients and setting up the basics.
- Freelance or full-time
Income, benefits, US taxes, control over your work, career growth and admin compared, with questions to ask yourself.
- Creating a freelance portfolio
Choosing projects, what to put in each case study, confidential work and testimonials, where to host it, and what to do before you have client work, with a sample case study.
Finding and keeping clients
From the first conversation to the end of a client relationship.
- Finding freelance clients
Deciding who you help, building proof of your work, asking for referrals, reaching out to researched prospects, sharing useful work, using marketplaces and tracking every conversation.
- Writing a freelance proposal
The sections of a proposal, a sample price breakdown, sending and following up, and how a proposal differs from an estimate, quote or contract.
- Freelance contract essentials
The clauses to cover, from scope and payment to intellectual property, revisions, termination and liability, with a sample payment schedule.
- Building retainer clients
Types of retainer, who to offer one to, what the retainer terms should say, pricing, monthly reporting and renewal, with a sample retainer calculation.
- Handling scope creep
Writing the scope down, spotting scope creep early, responding with options, what a change order includes, and pricing one.
- Ending a client relationship
When to consider it, reading your contract, deciding how the work ends, the notice, the final invoice, handling pushback and handing over.
Setting and negotiating rates
Working out what to charge and holding to it.
- Setting freelance rates
Working out an annual target and billable hours, turning them into hourly, day and project prices, and checking the rate against real hours.
- Freelance pricing strategies
Hourly, project-based, value-based and retainer pricing, who carries the risk in each, and one sample project priced under different models.
- Negotiating freelance rates
Knowing your floor, stating your price, finding out what's behind an objection, trading scope instead of rate, offering options and negotiating payment terms.
Money and taxes
Keeping freelance income, expenses and US taxes in order.
- Managing freelance finances
A separate business account, tracking collected income and expenses, setting money aside for US taxes, estimated tax payments and a monthly review, with a sample month.
- Freelance taxes (US)
Schedule C and Schedule SE, self-employment tax, estimated tax due dates, Forms 1099-NEC and 1099-K, and records, from IRS sources.
Running the work
Managing projects, time and capacity as a freelancer.
- Project management for freelancers
A step-by-step process: planning with Kanban or time blocking, communicating with the client, controlling the scope and running more than one project at a time, with a sample project.
- Freelance time management
Planning your week, estimating and protecting your margins, and running the business side, with a sample fixed-fee project.
- Preventing freelance burnout
What burnout is, what your hours really earn, habits that help prevent it, and when to get help.
- Scaling a freelance business
Raising your effective rate, packaging repeat work, writing down how you deliver, and delegating to subcontractors or employees, with a sample of whether delegating pays.
Invoicing software by profession
What invoicing tools say they offer, from each vendor's own pages.
- Invoicing software for coaches
What invoicing tools offer coaches for packages, recurring billing, reminders and contracts, with a sample package and questions to ask before you choose.
- Invoicing software for photographers
What invoicing tools offer photographers for retainers, deposits, final balances and online payments, with a sample retainer and final balance.
- Invoicing software for tutors
Recurring billing for regular sessions, payment options for families, reminders and discounts, with a worked example.
- Invoicing software for virtual assistants
Recurring retainer invoices, time tracking for hourly work, payment options and reminders, with a worked example.
- Invoicing software for writers
What to look for, a sample monthly invoice for a writer, what each tool says it does, and how to choose.
